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Study by Gallup and Amazon Web Services shows digital skills drive economic growth across APAC
Amazon Web Services re/Start Associate now offered in Australia, India, Indonesia, Malaysia, New Zealand, Korea, and Singapore to help workers acquire advanced digital skills
2023 was ushered in by economic headwinds that are impacting many countries across the Asia Pacific (APAC) region. Governments and business leaders are having to rethink their business models and accelerate their digital transformation using cloud technology. Thriving in a competitive and resource-constrained environment requires a workforce capable of using advanced digital technologies that play a vital role in providing businesses with the resilience and agility to pivot quickly to improve their operations.
As information technology continues to transform our lives and work at an individual, organizational, and macroeconomic level, Gallup – in collaboration with Amazon Web Services (Amazon Web Services) – has conducted the largest global survey of its type to shed light on the tremendous economic, innovation, and career benefits of investing in advanced digital skills.
Today, I am excited to reveal the Asia Pacific findings from the study titled, “
Advanced digital skills add US$934 billion to APAC’s annual GDP
The research shows that higher incomes are not only transforming the lives of workers with advanced digital skills, but yielding big economic benefits for national and regional economies too. Only 8% of APAC workers use advanced digital skills on the job yet they add an estimated US$934 billion to the region’s annual gross domestic product (GDP). When you combine all workers that use any level of digital skills, the net economic benefit to the region is almost US$4.7 trillion a year. More than half (57%) of the additional GDP generated each year by digitally skilled APAC workers comes from Japan and South Korea.
The average APAC worker with advanced digital skills earns 65% more than workers with a similar education who do not use digital skills at work, and 57% of workers who use intermediate and 39% who use basic digital skills also earn more than their non-digital counterparts. The income gap between digital (advanced, intermediate, and basic) and non-digital workers is particularly high in Singapore and Indonesia, 97% and 93% respectively.
Investing in digital skills yields big benefits for workers and organizations
Beyond enjoying higher salaries, the research shows that more than three-quarters (79%) of APAC workers who use advanced digital skills express higher job satisfaction, compared to 46% that use basic digital skills. This is most profound in Indonesia where advanced digital workers have twice the satisfaction in their jobs than their basic digital counterpart (88% vs 44%).
The research also shows organizations that rely on advanced digital skills and cloud technologies significantly outperform their non-digital peers. APAC businesses that employ cloud engineers and software developers report annual revenues 150% higher than those that rely on workers with basic digital skills. Additionally, 80% of APAC companies that run some or most of their business in the cloud introduced new, innovative products in the last two years, more than twice as high as companies that do not leverage the cloud (36%). According to the

Hear from Jonathan Rothwell, Principal Analyst at Gallup Research, about the Amazon Web Services Gallup APAC Digital Skills Study.
Overcoming APAC’s hiring challenges
Every day we speak to our
However, hiring digital workers will continue to be an uphill battle. More than seven in ten (72%) APAC employers say it is challenging to find people with the right digital skills they need. In Thailand, the figure is nine out of ten (94%), followed by eight out of ten in India (88%), Indonesia (86%), and Malaysia (85%).
A factor compounding the problem is that 38% of APAC employers hold strict bachelor’s degree requirements for IT staff, even for entry-level roles. Greater recognition of technology certifications can ease hiring challenges. In fact, 76% of employers in the region say that a digital certification or training courses are acceptable substitutes for a degree showing that certifications are becoming recognized as valuable alternatives.
New program to help IT professionals pivot to cloud
At Amazon Web Services, we believe the future of tech is inclusive, diverse, and accessible across every colour, gender, belief, origin, and community. We support learners with basic, intermediate, and advanced cloud skills through our tailored training programs, meeting our customers where they are at in their cloud journey, and helping them accelerate and achieve their goals.
To help workers in APAC get advanced cloud skills and further their careers, we are excited to announce the expansion of Amazon Web Services re/Start Associate in Australia, India, Indonesia, Malaysia, New Zealand, and Singapore.
With game-based learning on the rise, we now offer
APAC organizations prepare for future technologies
With many organizations now preparing for the hiring challenges of the future, the Gallup and Amazon Web Services study looked at 10 emerging technologies including 5G, artificial intelligence (AI), robotics, edge and quantum computing, blockchain, cryptocurrency, and the metaverse. Sixty-seven percent of APAC employers say at least one of these technologies is likely to become a standard part of their future business operations, with 5G ranking the highest at 49% and AI close behind at 43%.
Building a future-ready workforce is key to overcoming hiring challenges and being able to rapidly adapt to future technologies. Amazon Web Services is committed to working with our customers and collaborating with higher education institutions, non-profits, workforce development organizations, governments, and industry to get workers skilled at scale. We have trained more than 6 million people across the region over the past five years, adding one million in the last six months alone. With only 8% of workers in APAC having advanced digital skills, more work needs to be done.
Despite the current economic headwinds and inflationary pressure, the
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